New SmartPro Solution will enable ag professionals to enhance their digital connection with customers, positioning their businesses to thrive.

WINNIPEG, Manitoba – September 25, 2018 — Farmers Edge™, a global leader in decision agriculture, announced the launch of a new solution designed exclusively for agricultural professionals to enhance their relationships with customers and spike their business growth through the use of precision digital tools.

SmartPro pairs Farmers Edge industry-leading precision digital technology with the trusted agronomic expertise agricultural retailers, representatives, crop advisors, and agronomists are known for. With unique offerings powered by field-centric data collection, advanced analytics, integration and real-time data, ag professionals will have access to insights that provide a deeper understanding of growers’ needs, allowing them to deliver a higher level of service. Ag professionals are limited by time and resources; SmartPro is a scalable solution for providing sampling, scouting, and Variable Rate programs across more fields, in less time.

“Through SmartPro, we’re putting data-driven insights directly into the hands of ag professionals,” said Wade Barnes, CEO of Farmers Edge. “By giving them access to eSample, a precision soil sampling app; RxPro, a complete Variable Rate Technology system; and eScout, an advanced scouting platform, they can work confidently knowing they’re utilizing the most comprehensive toolset on the market. SmartPro relieves the burden of manual work for ag professionals enabling smart decision-making and creating more opportunities for growth.”

“This is an opportunity to collaborate with Farmers Edge to help growers recognize the power of their farm data. It has proven to be valuable as I expand my business,” said Travis Wiens, agronomist and owner of Annex Agro who was the first to access SmartPro tools. “Up until now, options for agronomists were limited, but SmartPro goes beyond the program that most of us were using. Not only does it help me save time and costs, it also brings tremendous value to my growers by increasing their efficiency and profits.”

SmartPro is available in all the regions Farmers Edge currently operates in: Canada, USA, Australia, Brazil, Russia. Visit for more details.

About Farmers Edge
Farmers Edge is a global leader in decision agriculture servicing over 22 million paid product acres worldwide with precision digital solutions. Integrating field-centric data, easy-to-use software, state-of-the-art processing technology, predictive modeling, and advanced agronomic analytics, Farmers Edge provides growers with scalable solutions to produce more with less. Using innovative digital agronomic tools, Farmers Edge solutions focus on the sustainable production of high-yielding, high-quality crops and are designed to optimize inputs, minimize environmental impact, and protect economic viability of the farm. From seed selection to yield data analytics, Farmers Edge transforms big data into timely and accurate insights to support informed decision making. For more information about Farmers Edge, visit or

Media Contacts:
Farmers Edge
Marina Barnes
VP of Marketing and Communications
Ph: +1-204-770-3422