WINNIPEG, MB – April 13, 2022 – Farmers Edge Inc. (“Farmers Edge” or the “Company”) (TSX: FDGE), a global leader in digital agriculture, today announced Maple Leaf Foods Inc.’s (“Maple Leaf Foods”) purchase of certified regenerative agriculture carbon offsets located on CSA Group’s GHG CleanProjects® Registry. Maple Leaf Foods’ investment in regenerative agriculture represents a significant industry milestone.
Connecting sustainability with productivity and profitability for growers, Farmers Edge is focused on introducing an innovative carbon program that rewards farm operations for their land stewardship, resulting in the generation of high-quality carbon offsets. Using Farmers Edge unique digital infrastructure, encompassing site-specific sensors, AI-driven software (FarmCommand®), precision agronomy services, and boots-on-the-ground data validation, farmers can seamlessly access a 360-degree view of their carbon footprint and verifiable carbon reductions, completely traceable back to the individual acre where it was generated.
A recent study showed that more than half of consumers want to buy environmentally sustainable products, but more than 60% struggle to understand when food meets that criteria. The work by Farmers Edge will help transform how consumers make decisions about food, enabling deeper transparency across the food value chain, increasing trust, and improving traceability of information from field to table.
“We understand a low-carbon future can only be achieved when we collaborate and align our individual goals for the greater good,” says Wade Barnes, Farmers Edge Founder and CEO. “Maple Leaf Foods is a leader in its field and shares our deep commitment to sustainability. Together, we’re creating opportunities to support Canadian farmers and reinvest in agriculture. When a consumer makes a choice from the grocery shelf, we want them to feel confident in knowing where their food comes from and the steps that farmers are taking to produce more sustainable, lower-carbon products. At the same time, farmers can get rewarded and recognized for the regenerative farming practice changes they make to protect natural resources and advance sustainability across their operation.”
“As the first major carbon neutral food company in the world, Maple Leaf Foods is excited about the work Farmers Edge is doing on regenerative farming practices with Canadian grain farmers,” says Tim Faveri, Vice President, Sustainability and Shared Value at Maple Leaf Foods. “Farmers Edge Smart Carbon program is important for Canadian agriculture, and we look forward to evolving and supporting the program in the future.”
About Farmers Edge
Farmers Edge is a global leader in digital agriculture, revolutionizing the industry with a broad portfolio of proprietary technological innovations, spanning hardware, software, and services. Powered by a unique combination of connected field sensors, artificial intelligence, big data analytics, and agronomic expertise, the Company’s digital platform turns data into actions and intelligent insights, delivering value to all stakeholders of the agricultural ecosystem. Farmers Edge disruptive technologies accelerate digital adoption on the farm and beyond, protecting our global resources and ensuring sustainable food production for a rapidly growing population. For more information, please visit www.farmersedge.ca and SEDAR (www.sedar.com).
Forward-Looking Information
Certain statements in this press release constitute forward-looking information within the meaning of applicable securities legislation and reflect the Company’s current expectations regarding future events. Forward-looking information is based on a number of key expectations and assumptions made by Farmers Edge. Forward-looking information is subject to a number of risks and uncertainties, many of which are beyond the Company’s control, that could cause actual results and events to differ materially from those that are disclosed in or implied by such forward-looking information. Those risks and uncertainties include, but are not limited to, the factors discussed under “Forward-Looking Information” and “Risk Factors” in the Company’s most recent Annual Information Form, and under the “Risk and Uncertainties” section in the Company’s management discussion and analysis filed March 25, 2022, each of which are available on the Company’s website (www.farmersedge.ca/investor-relations/) and on SEDAR (www.sedar.com). The Company does not undertake any obligation to update such forward-looking information, whether as a result of new information, future events or otherwise, except as expressly required by applicable law.
Farmers Edge Media Relations:
Corey Herscu (US/Canada)
corey@verbfactory.com
647-300-3030
