Agtech leader digitally transforms insurance businesses by pairing field-centric data with intelligent automation and predictive analytics, cultivating new service-driven revenue streams
LINCOLN, Nebraska and WINNIPEG, Manitoba — June 9, 2020 — Farmers Edge™, a global leader in digital agriculture, today announced a wave of new insurance agency partnerships with 25 companies in the United States, spanning the Mid-Atlantic to the Pacific Northwest. Farmers Edge is steering the evolution of crop insurance by equipping each agency with access to a vertically integrated farm risk management platform—FarmCommand®—that digitizes core insurance services and creates a superior data-driven experience for growers and agents alike.
FarmCommand includes a suite of digital tools to enhance data management for growers, giving them the option to share information with their agent to automate acreage reporting and claims. Powered by in-field sensors and artificial intelligence, the platform integrates all data into one place and transforms it into actionable insights. FarmCommand is equipped with severe weather forecasting, hail detection technology, highly accurate predictive crop models, digital scouting tools, high-resolution satellite imagery, and crop health change notifications, enabling users to optimize crop production and easily monitor an unlimited number of fields from anywhere. Additionally, the platform includes Smart Claim™ and Smart Reporting™, bridging the gap between field data collection and reporting.
“Data is the great disruptor in agriculture and by establishing a seamless digital connection between growers and insurance agents, its impact is magnified,” said Wade Barnes, CEO and co-founder of Farmers Edge. “It’s gratifying to see our vision of a fully connected agricultural ecosystem come to life; by working together, we’re creating new opportunities for growers to access premium coverage, and in many cases, help them access coverage for the first time. Our unique digital infrastructure and turnkey approach gives our partners the tools they need to enhance connectivity with their customers and generate new revenue opportunities for their business.”
“This partnership is critical to our digital transformation, shifting our agency from selling policies to providing premium insurance solutions,” said Janet Windish, owner of Windish Insurance. “We’ve built our business by having a deep understanding of our customers’ farms and the wealth of data-driven insights we will gain through FarmCommand will be a game-changer for us.”
For insurance agencies interested in learning more about how to leverage the power of FarmCommand, please visit FarmersEdge.ca/risk-management/ or contact insurance@farmersedge.ca for more information.
About Farmers Edge
Farmers Edge is a global leader in digital agriculture that delivers cutting-edge solutions powered by a unique combination of field-centric data, artificial intelligence, and complete integration. Since 2005, Farmers Edge has transformed the industry with disruptive technologies and strategic partnerships designed to enhance connectivity across the entire agricultural ecosystem. With the most comprehensive data management platform on the market–FarmCommand®–Farmers Edge is revolutionizing the way farmers, agricultural professionals, and agri-businesses interact with data. Moving at the speed of digital with an elite team focused on innovation, machine learning, and IoT, Farmers Edge is creating new opportunities for all stakeholders, shaping the future of agriculture worldwide.
To learn more about Farmers Edge, visit FarmersEdge.ca or FarmersEdgeUSA.com.
Media Contacts:
Jill Reed or Peter Brooks
Sift Communications for Farmers Edge
farmersedge@siftpr.com
Ph: +1-415-722-2433
